![]() I went to school for marketing and fashion merchandising at Texas State University, however I always knew the traditional route wasn't for me. That's what set my soul on fire.īella and Bloom Boutique was born from this passion. And when you combine all of those together - the clothing, the people, the happiness that the clothing brings, and the moments they create in it - something really beautiful happens. I'm passionate about clothing, but it's not just the clothing that I'm passionate about. I'm passionate about the girl that has had her confidence stripped, but then reemerges radiating confidence after finding the outfit that flatters and compliments her every "imperfection." I'm passionate about dressing the bride in the perfect white dress for her rehearsal dinner the night before she marries the love of her life. I'm passionate about seeing someone's eyes light up, because it's the first time they've felt beautiful since they've had their newborn baby. ![]() I knew exactly what pieces would look great on someone with a curvy figure, or no curves at all. But what I failed to realize was that I was uniquely positioned in that I have been a wide variety of sizes over years and have been able to dress my body in its different silhouettes. My struggle with my weight and eating disorders had always been this sense of darkness for me. When people began coming to me for fashion and styling advice through my blog, it lit a spark in me. It was purely a creative outlet for myself. I started a fashion blog circa 2012 to document the different outfits I would put together. I've been a size 00 and I've been a size 10. I struggled so badly that I ended up battling anorexia and bulimia for 3+ years, limiting myself to 200 calories a day - purging if I went over my 200 cal limit I gave myself, and even dropped 40 pounds within a single month. I love making people laugh.īut passion - passion is different than love. I love binge-watching trashy reality shows that are beyond dramatic. I love home decor, and changing it up way too many times to count. I love sushi and drinking wine around the fire. I love snowboarding, and love even more watching my husband totally eat it trying to learn how for the first time. I love traveling to new places, and experiencing new cultures. I love my two sweet puppy children, who are probably more spoiled than most human children.
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